RAWALPINDI – The Punjab government has decided to set up the Parks and Horticulture Authority (PHA) in Murree to restore its natural beauty and attract more tourists. The move comes on the directions of Chief Minister Punjab Maryam Nawaz Sharif.
The Housing and Urban Planning Department has tasked the Director General PHA with preparing a summary for the new authority, which will be sent to the chief minister for approval.
According to the department’s spokesperson, the Murree PHA will work to expand green areas, launch large-scale tree plantation drives, and promote local forests. It will also organise exhibitions and events for both citizens and tourists. A revenue model will be developed through advertisements, signboards, and green spaces.
The new authority will have its own officers and staff. The spokesperson said the project will benefit both locals and visitors, while enhancing the beauty of Murree’s tourist spots in line with the chief minister’s vision.
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The spokesperson added that the network of PHAs will soon be expanded to other parts of Punjab.
Earlier this year, the Punjab government launched multiple city beautification drives in Lahore, Multan, and Rawalpindi, focusing on green belts, public parks, and roadside plantations.
In July, the chief minister announced a special campaign to plant millions of trees in tourist areas, including Murree, to fight deforestation and promote eco-friendly tourism. The government has also been working on strict measures against illegal construction in hill stations to preserve their natural charm.
